AI (Artificial Intelligence) is the future. The blogging world is adopting it rapidly because it saves your time and effort.
Google does not like AI-generated content. However, there is nothing wrong with optimizing content using AI.
There are a bunch of AI tools available in the market. It’s tough to choose the best. However, it is hard to resist when an established tool like Rank Math brings an AI feature.
Yes, Rank Math Content AI is a new module added to Rank Math, already a feature-loaded SEO plugin.
In this article, we will review the Rank Math Content AI tool, a revolutionary tool invented by the Rank Math team.
We will discuss the Rank Math Content AI tool in detail, the key features it brings to the tables, the toolsets it offers, and how it can improve your content writing experience.
Trust me, Rank Math can change how we used to write content over the years. It’s a revolution. It’s a game-changer tool that can write better content for you.
Remember, Rank Math was the first company to bring AI functionality to WordPress. First, they stormed the SEO world by launching Rank Math, and now it’s the turn for Content AI.
If you have not heard about Rank Math and do not know much about what Rank Math offers, I would suggest you head over to the Rank Math Review article and then come back to this article.
Excited? Let’s get into it. I am sure you will learn something new today.
Table of Contents
What Is Rank Math Content AI?
Rank Math Content AI is not an AI copywriting tool. It’s an AI assistant inside WordPress that will help you to write better content.
Content AI can help you find keywords, write content around it, optimize existing content, and more. It will help you in every step of content writing.
Content AI is integrated into Rank Math. You don’t have to install any additional plugins. All you need to do is enable the Content AI module inside Rank Math, which will open you access to 40+ AI tools. Is not that great?
The content AI module is available in the free version of Rank Math, which has limited features and low credits. To explore the full list of features, you must switch to any premium plans.
The workflow of Content AI is divided into these broad categories.
- Content AI Research
- Content AI Word Generation
- Content AI Image ALT Text Generation
- Rank Bot
Here is a nice video by the Rank Math team to showcase the functionalities of Rank Math Content AI.
How To Access Rank Math Content AI?
To access Content AI ( Even in the free version of Rank Math), click on Rank Math-> Dashboard and toggle the switch for Content AI.
After that, the content AI menu will be listed under the Rank Math menu in the sidebar.

Rank Math Content AI Vs Human
Can AI (Artificial intelligence) ever outperform humans?
Probably Yes, if we are late in adopting AI.
We have a misconception about AI. We feel that AI will replace our work. But that is not the fact. AI can also make our lives easy. It’s up to us how we use AI.
In the context of Rank Math Content AI, it can help you write better content, but it won’t replace your work. However, if you want, Content AI can also write for you. Now, it’s up to you how you use Content AI.
The traditional content writing process is very boring. You need to research keywords, find blog post ideas, create outlines, and write the content.
We spend a considerable amount of time on these activities mentioned above.
How about a tool that can do these jobs for you? Sounds crazy? That is what Content AI is all about. It will take the load from your shoulders so that you can concentrate on something bigger.
Do you know Rank Math Content AI can do keyword research in barely minutes, whereas we take hours using conventional keyword research tools?
The same goes true for new post ideas or post outlines. We usually spend several hours researching, but Content AI can give you the output in minutes.
Content AI can also write content for yo,u but after the Google March 2024 update, it is not advisable to use this feature. Even if you do, you need to add some human content writing flavor to it.
Is the Content AI tool all about completing your work in less time?
No, it’s not only about the speed but also the quality. Content AI can write better quality content for you, provided you have the right input.

How Rank Math Content AI Works?
As the name suggests, Content AI uses AI technology. AI works on the available data. If there is not enough content on a topic, Content AI may be unable to help you. That is the beauty and drawback of AI technology.

In most cases, Content AI works well as it gets data from reliable sources, including search engine result pages (SERP). That is why it offers suggestions to help you get the SERP advantage.
Whenever you give inputs ( For example, keywords) to Content AI, it sends the data to the central AI server, which collects the relevant suggestion using Rank Math’s proprietary algorithm and then outputs it to the user.
Content AI curates the search engine data and, based on your keywords, suggests the best post title, post outline, and content.
For example, if content AI finds that the top 10 articles contain 1500 words for a certain keyword, it will suggest writing more than 1500 words to get the SERP advantage. This is just one example, and there are hundreds of suggestions Content AI will offer you during the content creation process.
To simplify things, the Content AI toolbar is available right below the Rank Math pillar, as you can see in the picture below.

Content AI ensures that your articles are not only good for humans but for search engines, too. That will maximize your chance of ranking well in search engine rankings.
Rank Math Content AI Key Features [ Reasons To Consider Content AI ]
Rank Math Content AI carries a plethora of features. Here is a snippet of what Rank Math offers.
1. Integrates With WordPress
Most AI tools force you to use their platform, get suggestions, and implement them in your WordPress blog.

In contrast, Content AI is built into Rank Math. All you need to do is toggle the Content AI switch, and you are done. You don’t have to leave WordPress or install any plugins.
2. 40+ AI Tools
Once you toggle the AI switch, you will be presented with over 40+ AI tools to elevate your content writing experience.

Starting from keyword research to content creation, Content AI has numerous tools to help you out. You will never be left out of any feature needed in your day-to-day content-writing journey.
3. Content AI Credit [ Even In The Free Version]
Even in the free version of Content AI, you will get 750 credits to try their system. To use content AI efficiently, you will badly need a premium plan.
Content AI works on the credit point system. Here is the breakdown of how the credit will be used.
- Content AI Research [ 500 Credits]
- Content AI Word Generation [ 01 Credit Per word ]
- Content AI Image ALT Text Generation [ 50 Credit Per Image ]
- Rank Bot [ 01 Credit Per word ]
4. Search Engine Optimized Content
Content AI, with its advanced AI technology, offers suggestions curated from search engine result pages.

The ultimate result is SEO-optimized suggestions for content titles, meta tags, meta descriptions, open graphs, and other key elements crucial for enhancing your search engine ranking.
5. Optimized Content Based On Target Audience And Tone
Many blogs fail as their contents fail to target the targeted audience. If you are on a specific niche, your content should only be curated for those targeted audiences. Only then will you get a better ROI.

Rank Math content AI can do that job for you and curate suggestions based on your targeted audience.
The beauty of Rank Math Content AI is that it can also curate content based on the tone. For example, it could be formal, persuasive, etc.
6. Support For Gutenberg And Even For Classic Editor
Rank Math Content AI supports Gutenberg editor. However, the interesting part is that it also supports the classic editor.
If you are still using classic editor, especially WooCommerce, you can still enjoy the features of Content AI.
Rank Math Content AI also supports third-party tools like Elementor and Divi Builder.

7. 125+ Supercharged Prompts
You can’t go wrong when you have Content AI. In your content writing process, Content AI will constantly monitor you and will show prompts if you have missed something.

This is crucial, as you would have done a complete rework if those prompts had not been shown to you during your content writing process.
8. Support For Meta Title, Meta Description, And Open Graphs
Meta title and meta description are the two crucial SEO elements that all search engines look into to discover the content of your article.
Documenting these two elements with SEO content is essential. Rank Math Content AI can assist you in writing SEO-optimized Meta titles and meta descriptions within minutes.

Do you know that Content AI can also bulk generate SEO titles and descriptions in one click if you have not optimized it before during content generation?
On top of that, Content AI also supports open graph meta tags, which is the SEO-optimized way to share your content on Social Media.
9. Rank Bot: Your Own AI Personal Assistant
If you love interactive AI content, shoot anything to Rank Bot, and it will have an answer for you. Be it a question or a keyword, a title, or even the meta tag, Rank Bot has something for you.

You can also do multiple Rank Bot sessions if you work on multiple projects. Please remember that Rank Bot will consume one credit per word suggestion. So use the tool wisely if you are short of Content AI credit.
10. Intuitive Interface
Features are useless if you don’t have an intuitive interface where all options are easily available.
Rank Math Content AI offers one of the best and most intuitive interfaces where you are just one click away from accessing any Content AI tool.

With a dedicated advanced toolbar and AI command center, things get much easier for you to optimize content using Content AI.
Rank Math Content AI Key Tools
Content AI tools are divided into five groups, as shown below. In total, there are 40+ tools available in the free as well as in the premium versions.
- SEO
- Blog
- Marketing & Sales
- eCommerce
- Misc.
Rank Math Content AI SEO Features
Here are the tools available under the SEO section of Rank Math Content AI
- Topic Research
- SEO Title
- SEO Description
- SEO Meta
Topic Research
Under topic research, Content AI can find your topics based on inputs like the topic summary, relevance, target audience, and focus keyword.
Content AI can suggest multiple topics based on input, but you can control that number to save your credit.

SEO Title
Based on your focus keyword, targeted audience, tone, and brief about your post, Content AI can suggest titles that are SEO friendly and can help you to get the search ranking advantage.

SEO Description
Like the SEO title, Content AI can also suggest an SEO description based on the same input you gave to the tool for the SEO title.

SEO Meta
SEO Meta is a key element for content writing. Rank Math content AI can help you here, too, with its advanced AI technology.

Rank Math Content AI Blog Features
The tools are available in the Blog section of Rank Math Content AI.
- Blog post idea
- Blog post outline
- Blog post introduction
- Blog post conclusion
- Post Title
- Paragraph
- Paragraph rewriter
- Comment Reply
Blog Post Idea
Content AI can help you with your blog idea based on the niche, targeted audience, tone, and writing style.

Blog Post Outline
Once you decide on the blog post idea, you can set focus keywords and a couple of main points, and Content AI will give you the Blog post outline, which will generally contain the headings and subheadings.

Blog Post Introduction
Writing the intro is always a big challenge as it will set the tone for the complete article. Content AI can also help you here based on your title, focus keyword, audience, and tone.

Blog Post Conclusion
Like the blog post introduction, Content AI can write the blog post conclusion based on the input you provided during the post introduction.
You can also write a compelling call to action button using Content AI in the blog post conclusion section.

Post Title
Once you provide the post brief, audience, tone, and writing style, content AI will suggest a compelling post title that is SEO-friendly too.

Paragraph Writer And Rewriter
Yes, content AI can write paragraphs based on the topic, arguments, and supporting facts. It can also rewrite the paragraph in case there is a change in the focus keyword, audience, or writing tone.

Comment Reply
That’s a very interesting feature. You can use content AI to write compelling replies to your visitor comments with basic inputs like original comments, focus keywords, tone, and targeted audience.

Rank Math Content AI Marketing & Sales Features
Once you have an excellent SEO-friendly post, Content AI will help you promote your post with its impressive marketing and sales tools list.
Some of the tools like Facebook posts, Twitter posts, Twitter replies, or emails can come in handy in your busy schedule. Content AI will also take care of Open Graph meta tags, which are important for ranking your post higher in social media.
Other tools like YouTube video scripts and YouTube video descriptions could be game changers if you want to publish content on YouTube.
Here are some of the features available under the Marketing And Sales column.
- Facebook Post
- Tweet
- Tweet Reply
- Instagram Caption
- Email Reply
- AIDA [ Attention-Interest-Desire-Action]
- IDCA [Identity-Develop-Communicate-Ask]
- PAS [ Problem-Agitate-Solution]
- HERO
- SPIN
- BAB [Before-After-Bridge]
- YouTube Script
- YouTube Video Description
- Podcast Outline
- Open Graph Meta Tags
Rank Math Content AI eCommerce Features
If you are using WooCommerce, then Content AI is a must, as it brings some exciting AI tools that can help you sell better.
Some of the available tools are shown below.
- Product Description
- Product Pros and Cons
- Product Review
- Frequently Asked Questions
- Testimonials
Product Description
If you give the product name, features & benefits, targeted audience, tone, and focus keyword, content AI can write SEO-friendly product descriptions quickly.

Product Pros And Cons
For product pros and cons, you need to provide the limitations and the drawbacks along with the features, benefits, and Content AI can craft a list of pros and cons.

Product Review
Writing a product review is always painful, but not when you have content AI. Just feed it with the features & benefits and the limitations or drawbacks, and the content AI will develop an SEO-friendly product review for you.

Frequently Asked Questions [ FAQ ]
If you input the topic, audience, focus keyword, and tone, Rank Math Content AI can help you with the list of Frequently Asked Questions [ FAQ ].

Testimonials
Hmm, Content AI can write testimonials, too. Just enter the product name or service, its features & benefits, drawbacks, focus keyword, and tone, and here you go. Content AI will draft a testimonial for you.

Rank Math Content AI Misc Features
Under the Miscellaneous section, the following tools are available, which may not be needed during your day-to-day content writing process but can be a good addition for occasional use.
- Personal Bio
- Company Bio
- Job description
- AI Command
- Freeform writing
- Fix grammar
- Analogy
- Text Summarizer
- Sentence Expander
How To Configure Content AI?
Configuring Content AI is very easy. You only need to toggle the switch for Content AI under Rank Math -> Dashboard, and you will see the Content AI setting right below the dashboard option.
To access the Content AI default setting page, go to Rank Math -> General Setting, and the setting page below will appear.

Here, you can set the following global settings.
- Default Country
- Default Tone
- Default Audience
- Default Language
- Post Type
Content AI Default Country
You should leave it as ‘Worldwide’ unless you target a specific geography. Your keyword search result will be tailored based on the geography you select.
For example, if you run a WooCommerce store and sell your products only in India, then you set the default country as India.
Content AI Default Tone
The default tone is formal. However, based on the content type, you can choose numerous other tones, such as informal, friendly, casual, conversational, etc. The AI output of the content will vary based on your selection.
Content AI Default Audience
If you are targeting a specific audience category, you should make the selection here. Otherwise, you are good with the ‘General Audience’.
Content AI Default Language
US English is the default language. However, based on your content and targeted audience, you can choose any language.
Content AI Post Type
You can choose a post or page you want to optimize using Content AI.
You will also see the Content AI credit information on the default setting page. It will show the remaining credits left, and you can also buy Content AI credit using the link on that page.
Decoding The Content AI Keyword Result
When you optimize your content using Content AI, you will be presented with a list of data. The results are highlighted in different colors so you know where to pay more attention.
- Green: Passed
- Orange: Partially Passed
- Red: Failed
- Dark Red: Overused
Content AI will show the following sets of data.
- The Overall Score
- Word Count Suggestion
- Link Count Suggestion
- Media Count Suggestion
- Header Count
- Related Keyword
- Related Questions [ FAQ]
- Related External Links
The Overall Score Of The Content
Based on the focus keyword and the content you have written, Content AI will give you a score of 100. The higher the score, the better the SERP that you can expect.

Word Count Suggestion
Content AI will suggest how many words your article should have to outperform competitors. Based on that, you can modify your content.

Link Count Suggestion
Content AI will suggest how many internal and external links your content should have to outperform the top 10 in SERP for the related keyword. You can accordingly build links.

Media Count Suggestion
Content AI will also suggest how many images and videos your content should have related to your content.

Header Count Suggestion
Based on the focus keyword and the content, Rank Math Content AI will guide you on how many headers your article should have. It will also break up different headers like H2, H3, H4, H5, and H6.

You will also get the following information based on your focus keyword.
Related Keyword
Based on the focus keyword, Content AI will suggest other related keywords you can use in your content.
Related Questions [ FAQ ]
FAQ plays a big role in SERP. Based on the focus keyword, you will be presented with a list of frequently asked questions you can document using the Rank Math FAQ command in your article.
Related Links
One of the best parts of Content AI is that it also suggests the external links your content should link to. Otherwise, we would have spent hours gathering those links.
Rank Math Content AI Vs Other AI Writing Assistant
Here is a snippet of where Rank Math Content AI stands against other AI writing assistants. Most of the tools are good at writing content but not good at SEO-optimized content.
On top of that, except for Rank Math, none of the tools can be integrated with WordPress. The annual subscription fee is also on the higher side.

Rank Math Content AI Plans And Pricing
Rank Math Content AI
Rank Math Content AI has free and premium plans. The free plan can be activated when you toggle the Content AI switch in the Rank Math Dashboard.
The free plan carries 750 content AI credits, which is good enough to familiarize you with the Content AI tool. However, you will miss essential features like custom prompts and researching competitors.
Here are the differences between the free plan and the premium plan.

You can switch to any Content AI premium plan to use the tool at its full potential. The pricing is also very aggressive.
Three plans are on offer, each of which is Starter, Creator, and Expert. The only difference between all three plans is the number of credits they offer.
Please remember that any leftover credits can not be carried forward to the next month. So, you only need to exhaust all your credits for that particular month.
Rank Math Content AI Pros And Cons
Positives
- A free version is available with 750 content AI credits
- Very intuitive interface and all options are neatly organized
- Support for both classic editor and Gutenberg
- It saves a lot of time
- Integration with WordPress is seamless
- Fantastic support, as always
- Very aggressive pricing [ One of the cheapest AI tools in the market ]
Negatives
- The suggestions may not be as good as a human can do.
- Too much dependency on search engine databases.
- The website database could be bloated using all the Content AI features.
Conclusion: Shall We Try Rank Math Content AI?
I don’t think anyone would mind switching to Content AI if they already use other AI tools. It brings a ton of features at a very aggressive pricing.
Trust me, you won’t get such a lengthy feature list in any AI tool. One more thing you need to consider is that Rank Math Content AI integrates with WordPress, which other tools lack.
So, if you are using WordPress, Content AI is a great tool that you should try. With 750 credits, you are good to explore most of its features.
FAQ | Rank Math Content AI
What Is Content AI In Rank Math?
Content AI is an AI assistant tool offered by Rank Math that can be easily integrated into your WordPress environment.
It can offer different suggestions and prompts that can help you to write better SEO-optimized content, which may do well in Search Engine Result Pages [SERP]
Is Content AI A Copywriting Tool?
No, Content AI is not a standalone copywriting tool. However, it has all the features that an AI copywriter tool has.
On top of that, it also acts as an AI assistant that helps you in your content-generation process by offering various suggestions and prompts.
Is Rank Math Content AI Worth It?
Yes. The pricing complements the feature list, and you will not get similar tools at the same price on the market. On top of that, the tool integrates with WordPres,s which is a plus.